Less Staff. More Revenue. Make the Business Work for You.
You have put your heart and soul into this business. Shannon Heggem has been inside thousands of boarding and care facilities around the globe. She knows exactly what you built, what it could be, and how to get you there.
You got into this because you love animals and you wanted to build something meaningful. You have done that. But somewhere along the way the business started running you instead of the other way around. Too many staff problems. Too much time on the floor. Not enough revenue to show for everything you have put in.
Shannon Heggem has been inside thousands of boarding and care facilities around the globe. She brings a unique mindset that most consultants simply do not have, because she has lived it herself in her own facility for more than three decades. Her approach is simple: take what you have already built, and make it dramatically more profitable while helping you work with less staff, not more.
But this goes beyond the business. Shannon also works with you on your short and long term personal goals. What do you actually want your life to look like? What does success mean to you personally? The business should serve that vision. That is the whole point.
Every engagement is project-based, deeply personal, and built around you. The initial conversation is always free. That is where it all starts.
What Shannon Works On
The Work
I
Luxury Design
New facility design and existing facility redesign. Shannon creates spaces that clients can not stop talking about. Spaces that command premium pricing and generate loyalty from day one.
II
Revenue Strategy
Identifying and developing additional revenue streams. Pricing for premium services. Moving your business upmarket. Attracting the clients who actually value what you offer.
III
Marketing and Brand
Print and digital marketing strategy. Social media that works. Building a brand that makes you impossible to ignore in your market, regardless of your city or your size.
IV
Operations
Workflow dynamics that actually work. Staffing solutions. Communications. The systems that let you stop putting out fires and start running a business you are proud of.
V
Authentic Luxury
Originating and actualizing genuine luxury services that are true to your facility, your market, and your vision. Not a copy of someone else. Something entirely your own.
VI
Personal and Business Goals
Shannon works with you on both short and long term goals, personal and professional. What do you want your business to look like in five years? What do you want your life to look like? The two are connected. Shannon helps you align them.
“It’s very much like dating. You’re looking for the perfect partner. Someone who will bring out the best in you and your business. Someone who will inspire change.”
Shannon Heggem
In the room
The work
The Process
How It Works
01
You Reach Out
Submit an inquiry telling Shannon about your facility, where you are, and what you are hoping to achieve. Be specific. She reads every message personally.
02
The Initial Conversation
The first conversation is always free. This is where Shannon gets to know you, your facility, your vision, and your challenges. It is also where she determines whether this partnership is the right fit for both of you. Not every facility qualifies. That is not a gatekeeping tactic. It is how Shannon protects her clients’ outcomes.
03
The Proposal
If the fit is right, Shannon puts together a project-based proposal tailored specifically to your facility and your goals. No hourly billing. No open-ended retainers. A defined scope of work with a clear investment.
04
The Work Begins
Shannon becomes a genuine partner in your transformation. She brings everything she knows, built over a career that started before most of her clients were in the industry, to help you build something that cannot be replicated or undersold.
Your Business Should Be Working for You.
If you are ready to stop working for your business and start having it work for you, Shannon would love to hear about what you have built and where you want to go.